Minister of Tourism Felix Jiménez said that the government will invest US$500,000 in promotion in the English market. Advertising agency AGK, George Niklas was contracted to do the job. More over, the public relations firm, PR Result was also hired to implement a marketing plan at a cost of US$100,000. Dominican Ambassador in the United Kingdom, Pedro Padilla Tonos and president of the National Association of Hotels and Restaurants, Rafael Blanco Canto attended the signing of the agreements in Santo Domingo.
