Radio, the internet and the essence of Dominican culture will come together when "www.radiomerengue.com" takes over a spot in cyberspace, later this month. The new on-line address will feature merengue music broadcast 24 hours a day, seven days a week. The innovative site is sponsored by two local firms, OneSource Creative and La 91.1FM, a Santo Domingo pop music broadcaster. Jose Bonilla, president of La 91.1FM, and Carlos Pi?a, executive of OneSource Creative , stated that the worldwide popularity of merengue music was the incentive to begin internet broadcasts. "The market has grown for merengue," said Bonilla, "and we are going to get the public to buy the discs made by Dominican artists." Following the success of La 91.1FM with its own web site over the past four years, Bonilla expects that the new broadcasts will attract an international following. "We receive over 200 e-messages a day from around the world," he said, "and when we start to broadcast the world’s first exclusively merengue internet broadcasts, you can imagine what will happen." The all-merengue broadcaster will carry information about the performing groups, as well as paid advertizing.
