The Voyager museum-ship of the John Walker & Sons whisky brand will be docking at Casa de Campo’s Marina on Saturday, 1 March, a day after the Elton John Concert at Altos de Chavon. This is the same 183-foot yacht that can be seen in the 2012 James Bond film, Skyfall.
The Voyager is on the third leg of its 2013-2014 epic journey that has taken it to tour major ports in Europe and Asia to promote premium Scottish whisky reminiscent of the marketing efforts of Alexander Walker who took his grandfather’s business to all parts of the world. The Voyager is promoting premium whisky including Odyssey, the US$1,000 per bottle limited edition blend that is encased in an innovative tip-proof bottle.
Chris Copeland, Diageo VP of marketing and innovation for Latin America and the Caribbean for the Johnnie Walker brand said that early on in the 19th Century, John Walker and Sons became one of the first truly global brands by engaging ship captains to act as brand ambassadors when taking whisky from Scotland to the four corners of the world. This day, the company’s Voyager ship celebrates the vision of the Walker family who grew a small grocery store founded in 1820, into the world’s number one blended Scotch whisky brand.
The Caribbean Tour includes docking in Antigua, Trinidad, Puerto Rico, Dominican Republic, Puerto Rico, Colombia and Venezuela ports prior to traveling to Miami, for its Florida stop on 7 April.
The ship will be at the Marina Casa de Campo from the 1-5 March when several events are planned with invitations sent out as part of the promotion of Scottish premium whisky labels.
www.jwsvoyager-odyssey.com/europe