Oh, should have included PanAm too.
Did the Pan Am to Portsmouth flight about a month ago. Enjoyed it.
I don't know anything about the pricing, but anytime the plane is older than me, I want to ride for free.
If they undercut everyone else I think they will surely create a niche for themselves. If they can't beat AA or US Airways by $100 - at the absolute minumum - than I will take the old planes and hope for the best.
Things I mentioned before that were very positive about my experience.
First: Warm, moist towels just after you board/take off.
Sitting at your desk reading this sounds un-important, but after you've been sitting around an airport - likely nibbling or reading a paper - and then get into a plane, the first thing I want to do is take a shower. The towels were a really nice touch. I can't stress this enough. Very nice touch!
Second: Minimal service people on board. You want something ask for it. AA must have had 15 people asking me if I wanted a drink, crackers, candy, newspapers, pillows, blankets, take my trash, investing advice or how to throw a split-fingered fastball.
I finally asked one of them how to open the windown and then they left me alone.
Third: Portsmouth. It's only Pan Am at Pease AFB so you won't be battling traffic, other planes, lines at customs, tunnells, tolls, traffic and terrorists.
Besides, it's (I believe) the longest runway on the Eastern seaboard (alternate landing site for the Space Shuttle) so I could probably land the plane if need be.
Oh, and it's not Logan. Did I already mention that?